Negotiating The Sale
Successful negotiating encompasses the acquired ability to use certain skills and techniques to bring about coveted win-win results. Your CENTURY 21 Affiliates real estate professional can help you stay focused and objective during the sale.
- Start with a thoroughly researched, fair price.
- Respect the other side’s priorities. For example, a buyer with an urgent move-in date might be willing to pay a higher portion of the transaction costs or forgo some major repairs. Or, a buyer may prefer to push out the closing date, in order to be more confident that there will be no unanticipated additional expenses.
- In any case, be prepared to compromise: “win-win” doesn’t mean both the buyer and the seller will get everything they want. It means both sides will win some and give some.